Generative AI is transforming synthetic media by creating more realistic and convincing computer-generated images, videos, and audio. By analyzing large amounts of data, AI algorithms can create synthetic media that closely resembles real-world content. For example, generative AI can be used to create photorealistic images of objects or people that never existed in the real world. Additionally, generative AI can be used to generate synthetic voices or music that closely resemble real human performances. This approach enables creators to produce high-quality synthetic media in less time and with fewer resources, ultimately improving the overall quality and impact of synthetic media in various industries.